Again?! Kendall Jenner is at The Center of Yet Another Controversy

Kendall Jenner has had quite a history with ^Vogue. The in-demand model covered the glossy's legendary September issue (what a high!), then faced major backlash for appearing in a ballet-theme spread for Vogue España (what a low!)

When Nicole Phelps, Vogue' Runway director, stopped by the Kendall +Kylie studio to review the clothes in front of the Keeping Up With The Kardashians' cameras, Kylie told her mother: "I thought [Nicole] hated me." Then, lo and behold! Nicole gave the collection a glowing review.

And now, the sweet-and-sour story has a new chapter. Kendall earned the cover spot for Vogue India's tenth anniversary, and the magazine is facing backlash for its decision.

Many commenters hopped onto Instagram—where the mag posted a capture of the cover—to comment on the issue. The common theme of the complaints: a magazine celebrating Indian culture should feature an Indian model on its cover. User @sharwini asked: "How do you expect Indians to be proud of themselves and their culture when you're [using] white women to represent your country?"

The magazine has not responded publicly to the backlash. And—it's interesting to note—the social-media-happy Kendall refrained from sharing the image on her own account.