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Pat McGrath Just Launched a New Product That Will Help Save Your Winter Lips

Behold: The lip balm that will put all others to shame.

By Chantel Morel Jan 4, 2018, 2:17 PM ET

After a week of filled with teases, makeup guru Pat McGrath has officially launched the highly anticipated Lip Fetish lip balm. The new member of her Fetish family could not come at a better time of the year — especially with the winter "bomb cyclone" hammering through the east coast of the U.S.

Ordinarily, there isn't much hype around new lip balm releases. But this new beauty baby is far from basic. Curated by the woman who popularized glitter lips with her her iconic lip kits, the unique lip treatment contains a formula that will grace your lips in a way that no other balm has. According to the brand, the colorless product — packaged in a glam white and gold tube — is filled with antioxidants and anti aging properties that will moisturize and protect lips.

ð¨ð¨ð¨ AVAILABLE THURSDAY JAN 4 at NOON EST: LIP FETISHâ¡ï¸â¡ï¸â¡ï¸ Wrapped in a WONDROUS WHITE HAUTE version of #patmcgrathlabs ICONIC BULLET, this BESPOKE BALM lavishes lips in a luxuriously lightweight, silky-smooth feel with a subtly sensuous sheen ð¤ð¤ð¤ KICK OFF 2018 RIGHT with #patmcgrathlabs #LipFetish Sign up for early access EXCLUSIVELY on PATMcGRATH.COM â The DIVINE @aalexisjae wears #LipFetish on the lips and #PMGApparel001 Hieroglyphic MA1 Bomber AVAILABLE TOMORROW: RUNWAY TESTED, MOTHER APPROVED â¡ï¸â¡ï¸â¡ï¸ Wrapped in a WONDROUS WHITE HAUTE version of #patmcgrathlabs ICONIC BULLET, this BESPOKE BALM lavishes lips in a luxuriously lightweight, silky-smooth feel with a subtly sensuous sheen ð¤ð¤ð¤ KICK OFF 2018 RIGHT with #patmcgrathlabs #LipFetish - AVAILABLE TOMORROW at NOON EASTERN ð¨ð¨ð¨ Sign up for early access EXCLUSIVELY on PATMcGRATH.COM â The DIVINE @aalexisjae wears #LipFetish on the lips and #PMGApparel001 Hieroglyphic MA1 Bomber
A post shared by Pat McGrath (@patmcgrathreal) on Jan 3, 2018 at 11:33am PST

Judging by McGrath’s campaign video, the balm also also adds a hint of sheen that leaves lips with a healthy and luscious appearance. Like most of McGrath’s products, we’re sure this new lip balm is going to sell out quick. So you’re probably going to want to snatch one or two up ASAP.

Lip Fetish is available exclusively on the the makeup expert's website.