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Here's the New Way to Wear Rainbows on Your Face

This may raise some eyebrows.

By Jenny Berg May 18, 2016, 11:04 AM ET

Photo: Courtesy of h0les_eyewear/Instagram

Everything's coming up rainbows—at least in the beauty biz. If you're refreshing BitterLace Beauty's Etsy page every five seconds trying to get that freakin' rainbow palatte, you're well aware of the highighter that's basically the Cabbage Patch Kid of beauty. (Nutshell: Everybody wants it.)

Are you guys ready for the pre-order? Prism will be listed along with compacts... go to bitterlacebeauty.com to order at 3pm EST! We are still working on the massive restock of all our other colors... dates will be announced soon!
A photo posted by @bitter.lace.beauty on May 13, 2016 at 11:11am PDT

Celebs like Rita Ora have made their manes a little more magical by hopping on the rainbow hair trend.

A photo posted by Rita Ora (@ritaora) on Jun 30, 2014 at 12:57pm PDT

Rainbow eyelashes (er, #RainbowLashes) are also a thing, with enthusiasts slapping on Halloween-style falsies or even getting lash extensions in ROYGBIV.

My god. The eyes."How have I never noticed them?" "The color..." I breathed. "When you stand in the light... They're amazing...like molten gold...I could paint those eyes..." I reached forward but then mesmerized, I pulled back...I couldn't think about anything while looking at the..."They're beautiful...You're beautiful..." #thesoloqueen #rainbowlashes
A photo posted by Aysouda (@aysouda_the_queen) on Nov 27, 2015 at 10:53am PST

Forward-thinking brands like MAC are all about rainbow-hued pouts.

#MACMixMash â Galactic kiss #regram from @seyruhjane at MÂ·AÂ·C in Cebu City, the Philippines â created using Prep + Prime Lip, Lipstick in Saint Germain, Lip Pencil in Edge To Edge, Eye Shadow in Acquadisiac, Freshwater, Steamy, CrÃ¨me De Violet, Swimming and Extra Dimension Eye Shadow in Stylishly Merry, and topped with Lustreglass. #MACCosmetics #MyArtistCommunity #MyArtistCommunityPH #MACArtistChallenge
A photo posted by MâAâC Cosmetics (@maccosmetics) on May 9, 2016 at 11:01am PDT

And now, we welcome the latest version of rainbow beauty: rainbow eyebrows. Beauty brand Winky Lux makes a rainbow brow palette that's selling like colorful hot cakes.

Een nieuwe week, een nieuwe trend! Wat vind jij van deze #rainbowbrows? ð Lees er alles over op Fashionista.be >> link in bio (regram @h0les_eyewear)
A photo posted by Fashionista BelgiÃ« (@fashionistabelgie) on May 17, 2016 at 6:59am PDT

So, guys, what's the next iteration of rainbow-hued beauty? And before you guess rainbow armpits... well, that's already been done. (We're cringing in every color.)